Employers can effectively promote Direct Primary Care (DPC) by highlighting the tangible benefits to their workforce. Emphasize the cost predictability and potential savings associated with DPC, providing a clear financial incentive. Showcase the convenience and quick access to primary care services, underscoring the reduced wait times and improved employee productivity. Communicate the flexibility of DPC plans, demonstrating a commitment to meeting the unique healthcare needs of the workforce. Ultimately, by integrating DPC into their benefits package and demonstrating a commitment to employee health and satisfaction, employers can successfully promote this innovative healthcare model.